GaIn – Bloom
A very grown-up music video, indeed. I find it mind-blowing that this is the same person who had to “research” how to be sexy for the making of Abracadabra [MV] — in both its stage and regular video version. And the title of the song fits perfectly — GaIn has bloomed.
The music video for her latest single Bloom (피어나), from her upcoming second album Let’s Talk About S, was directed by Hwang Soo Ah (YES!) and shows GaIn through the blurry and tinted view of a projector, just like old school 8mm cameras. Then, it’s revealed that we’re at a stylish cabin and GaIn is shown draped in white bed sheets, surrounded by pastel colors. The video isn’t soooooo R-rated, but it does include some stylish scenes of GaIn enjoying the affections of her significant other — enjoying A LOT with rapture.
You’ve been warned!
This is just a stretch and my dirty mind playing tricks on my logic, but could the “S” in that album title refer to “sex“? Or could I just be going all Salt-N-Pepa on all of you?
The song was written by other longtime collaborators Kim Eana for the lyrics and Lee Min Soo composing, about a girl becoming a woman through love. See, it’s a recurring theme.
And according to LOEN Music (Thank you, LOEN!), Let’s Talk About S was produced by Young-chul Cho, who also produced GaIn’s first album Step 2/4, as well as Brown Eyed Girls’ Abracadabra and Sixth Sense, and IU’s Good Day [MV] and YOU & I [MV], which was also directed by Hwang Soo Ah — you can totally see the similarities between both songs and video color palette.
Also! I think I just discovered Hwang Soo Ah’s Twitter account!