Britney Spears – Till the World Ends

Second single of Britney Spears Femme Fatale album, which spawned the single Hold it Against Me [MV].

This time around, Spears sweaty-hump-dances until the end of the world… on December 21, 2012. The concept of the video seems similar to I’m a Slave 4 U, which was the first single to promote Spears’ third album, Britney.

The video was directed by Norwegian music video director Ray Kay, known for his work on Justin Bieber’s Baby.

What do you think of the video?

Does it feel like a copycat of I’m a Slave 4 U, or is it different enough to stand on its own?

Considering Spears’ career was built upon her dancing ability and dance tracks, does Till the World Ends hold up to the standard? Did the song deserve a better music video?

4 Responses

  1. Joel Burman says:

    What is she doing in the future with the John Connor rebels?

    • amy says:

      @Joel Burman, points for movie reference xD

      Britney is… hopping til the world ends. I don’t think she’s dance in a long… LONG time.

  2. Julili says:

    At least her weave is looking good now.

    I feel that the song and the video are a bit lack-luster. But, the video is very well done and now the song is stuck in my head. So I guess it did its purpose.

    In all I’m A Slave 4 U is a better song and video. This one feels like the water-downed version of IAS4U.

    Dancing? What dancing? All I see is some bouncing. But! They say another version is coming out? Perhaps the dance version?

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