Britney Spears – Till the World Ends
This time around, Spears sweaty-hump-dances until the end of the world… on December 21, 2012. The concept of the video seems similar to I’m a Slave 4 U, which was the first single to promote Spears’ third album, Britney.
The video was directed by Norwegian music video director Ray Kay, known for his work on Justin Bieber’s Baby.
What do you think of the video?
Does it feel like a copycat of I’m a Slave 4 U, or is it different enough to stand on its own?
Considering Spears’ career was built upon her dancing ability and dance tracks, does Till the World Ends hold up to the standard? Did the song deserve a better music video?