Gangnam Style: Horsing Around Pop Culture
Amy: The thing is… We are a hub. The Peruvian market is a hub reflecting what’s the US. If something is popular in the States, it usually tends to become popular here.
Rodrigo: Not always.
Amy: But that tends to happen to a lot of non-developed markets. That’s why people want to make it in the US, if they’re “Hollywood” famous, it somehow means they’re famous worldwide.
Rodrigo: We No Speak Americano is from Australia, but it got really huge here because people LOVED saying “Pa-Panamericano” a lot.
Amy: Sighs, I hate the freaking song so much since they were doing the commercials to get the ringtone. It drives me nuts.
Rodrigo: I thought people liking it for a stupid ass reason was bad enough, but the ringtone ads made it much worse. I think this was the first time that a song became annoying to me via internet ads, lol.
Amy: They even dared to use the song in animated ads online!!!!! Which made it 100 times worse!!! I know animated ads are still… somehow… popular, but using sound in an ad is crossing the line.
Amy: Let’s take a look at Pink… from the beginning she wasn’t that popular, but she became huge here when Lady Marmalade happened. Her 2nd album was a big hit in Latin America and in Peru… But when the 3rd album only made a splash in Europe and Australia, not in the US, nothing happened here.
Rodrigo: Lady Marmalade had the Moulin Rouge movie backing it. Did Get This Party Started [MV] happened around that time?
Amy: Get the Party Started, Don’t Let Me Get Me [MV] and Family Portrait [MV] were on heavy rotation in MTVLA during those days…
Rodrigo: Lady Marmalade had plenty of airtime on MTV, back when it didn’t jump the shark in 2003.